| The company currently provides both multi-national and local companies with full CRM capabilities including strategy development, data management and analysis, database marketing as well as strategy monitoring and evaluation. The successful candidate will report to the head of analytics as:
CRM Database Analyst - Responsible for working with clients of the company to provide customer level analytical and statistical modeling support.
- Assist account service teams with effective direct mail, e-mail, advertising, telemarketing and web test/control design and performance measurement
- Apply statistical techniques to develop and deploy predictive models in support of customer acquisition, cross-sell, retention and win-back strategies
- Provide ongoing tracking, measurements and analytical support of standalone and fully integrated marketing campaign
- Provide secondary support for account service on customer mining, analytics and insight
- Work with internal technology teams to create or improve prospect database, data warehouse, marketing data marts data and lead management systems
- Provide robust campaign back-end analyses, along with recommendations for future campaign enhancements
Qualifications: - Bachelor's degree in Business, Statistics, Engineering, Math, or other similar quantitative field required.
- Strong communication and organizational skills
- 3+ years hands-on experience utilizing database systems and applied statistical analysis and programming in a business environment
- Experience with a wide range of statistical techniques and tools (i.e. cluster analysis, regression analysis, linear programming, neural networks, etc)
- Proficient with SPSS Programming and/or other statistical software. Familiarity with SQL/Enterprise Miner and SPSS
- Experience working within multi sectors environment is a plus
- Experience supporting customer relationship management strategies preferred
Send your completed application with your expected salary to: ewarsono@ewayscorp.com the latest by September 09, 2009. |
